Amazon is taking over the world, or so it sometimes seems. They convinced the US Postal service to bring back Sunday deliveries. Sometimes people casually refer to having “tons of stuff,” while Amazon sells tons of stuff every day. Their building boom in the Seattle area includes everything from conventional offices and warehouses to biosphere domes. Increasingly, Amazon is entering the shipping business as well.
The brand made it to the real world sooner than anyone expected. Their first cargo aircraft, dubbed Amazon One, is prominently labeled Prime Air. It was revealed to the public with a flyover at Seattle’s annual Seafair festival. The prime number in the aircraft’s tail number is a subtle nod to the observant.
Seriously? A company that exists to sell lightbulbs for pinball machines? A bit of investigation confirmed that they specialize in lights and lighting upgrades for pinball machines!
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Light bulbs for pinball machines? That’s an awfully narrow niche, but apparently there’s a need for them. I suspect the proprietors didn’t start with a brainstorming session and end up with an inspiration to sell a very specific product into a very specialized market. They were probably already involved with pinball machines and saw the need to replace or upgrade the many light bulbs they contain.