In the two years I’ve been wearing a Fitbit I’ve found it’s a great way to keep track of my activity. That’s what a fitness band is, right? Unfortunately, its attempts at encouraging movement are sometimes counterproductive.
Thanks to the tracker logging every move I make, I learned to keep moving to make it happy. In the process I joined the “My Fitbit will be happy today” chorus.
I’m not much for New Years Resolutions, but the fitness tracker I’d been given had been sitting on the desk, staring at me for over a month. The box begged to be opened, and the band placed around my wrist, never to be removed.
Then again, this Fitbit model is only water resistant, so at least we would have some time apart while I was in the shower.
Here’s what I discovered, about the technology and myself:
Some things are easy to predict. Some are hard. I’ll try to include some of each kind.
Just for the record, I’m not giving myself any credit for things that have already happened or been announced prior to the actual start of 2013. Of course some of those things certainly might give us a bit of a head start of figuring out what’s coming.
Here we go! Continue reading Marketing, Technology, and Social Media Predictions for 2013
